SEO Strategy for a Prefabricated House Company

Solution Highlights

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Achieved a 60% increase in organic traffic within six months.

Improved user engagement with a 44% increase in average session duration.

Generated a 50% increase in high-quality leads.

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Three Cat Agency recently partnered with an early-stage business in the house construction industry to build a comprehensive SEO strategy from the ground up. Our mission was to enhance their online presence, drive organic traffic, and generate high-quality leads.

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The Challenge

The company had a minimal online presence, lacking an effective SEO strategy and optimized content. This limited their visibility and growth potential in the digital space.

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The Solution

Three Cat Agency provided a comprehensive SEO strategy tailored to the company’s needs:

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Understanding the Brand and Audience

To begin the brand research, we explored the company’s mission, vision, and unique selling points to align the content with their core values. We then analyzed their range of products, focusing on eco-friendliness, customizability, and advanced construction techniques.

To analyze the market, we identified industry trends and performed competitor analysis to find opportunities for differentiation. Through this, we gained a deep understanding of the target audience’s preferences, needs, and search behaviors.

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SEO Strategy Development

For the keyword research, we identified high-impact primary and secondary keywords relevant to the brand’s offerings. We also created content clusters, pillar pages and supporting articles to cover broad topics and specific subtopics.

To optimize the on-page SEO, we optimized title tags, meta descriptions, header tags, and images for better search engine visibility.

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Content Creation

We produced a range of blog posts and articles, including educational content, case studies, and how-to guides addressing common questions and showcasing successful projects.

We also made sure to include infographics and videos to enhance the content.

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Results

Increased Organic Traffic: The website saw a significant boost in organic traffic with higher keyword rankings.

Higher Engagement Rates: Visitors spent more time on the site, thanks to engaging content and improved site structure.

More Leads and Conversions: Our efforts led to a substantial increase in high-quality leads and conversions.

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Ready to take your SEO strategy to the next level? Let’s discuss how we can help you achieve similar results.